Website Content and On-Page SEO

  • For website copywriting, I work on the basis that each sentence of your online content is designed for one thing: to get your visitor to read the next. I’ll work with you to understand your business, your goals and your audience and will carry out your Voice of Customer and Competitor research. Then I’ll craft SEO content that dovetails with your messaging across your platforms (including video script writing) and boosts your Google ranking and online visibility.

Long-form Content

  • Long-form content including blogs, thought papers and white papers is a cost-effective way of building your reputation as an authority in your niche field. It’s also a powerful medium for boosting your SEO through careful keyword use. I can help you plan and develop fresh ideas for quality shareable content.

Print Copywriting and Editorial

  • Print marketing, done right, still has a strong role to play in most businesses’ integrated marketing strategies. I’ll help you with powerful business copywriting for your print marketing communications and design-ready copy for your brochures, corporate reports, newsletters, flyers, press releases and more.

Copy-editing and Proofreading

  • First impressions count. You’ve a matter of seconds to capture attention on your website. Errors and typos actually impact on ROI. They annoy your audience and make them distrust you. Depending on how much support you need, I’ll help you ensure your content’s credibility and readability, with either a final proofreading ‘polish’ or a copy-editing ‘overhaul’.

Sarah’s a highly professional versatile writer with excellent research skills, who, across the course of eight years of working with us, has never delivered anything other than excellent results. She’s also commercially attuned and has great client liaison skills.
— Nathalie MacCarthy, Co-Founder, Impact Media Group